Recently, Microsoft executive confirmed that still the company has no plans of launching Windows Phone devices with octa-core processors anytime soon. He told to TOI that there is not just any place for these kinds of chips in the firm’s future…at least not imminently, anyway.
Gradually, Windows Phone devices are catching up with the Android and iOS rivals – possibly in terms of hard sales. It also comes to know that Apple is also not looking to use octa-core or even quad-core chips to produce Smartphones of a genuine 2014 standard.
It is one such way that Microsoft feels on the subject as well. For while the Android market is looking to be hell-bent on heaping up the numbers on paper with processor cores; however, Microsoft doesn’t think that it holds any water when it comes to consider overall package.
As per the Microsoft’s Windows Phone boss in India, Vineet Durani vowed his loyalty to Qualcomm’s processors and it also made it clear that oct-core chips from MediaTek, Samsung and other, who are not going to mix anytime soon.
Microsoft’s executive said, “We don’t have any plans to explore chipsets made by others… At this point of time companies making Windows Phone have to use the Qualcomm hardware,” said the Microsoft exec.”
He also added, “I can’t comment on the future but I can say that we are highly committed to Qualcomm hardware. Qualcomm is a great partner and I don’t see any reason to look at anybody else right now because the objective really is to push out great devices… affordable devices and we feel that we can do it with the Qualcomm hardware.”
Microsoft has been occupied with Chinese ODMs (original design manufacturers) such as Foxconn and Longcheer. Any company if it is looking to enter the Windows Phone market can purchase handsets from these ODMs and sell units nearby after rebranding them. It is quite similar with the model that widely used lots of Indian phone companies for Android devices.
Durani said. “The only difference (from Android ecosystem) is that we require certain level of hardware performance for a Windows Phone device. We have licensing agreements with Chinese ODMs and (local) companies can directly approach the ODMs to get Windows Phone devices. They don’t even have to talk to Microsoft India”.
He also said that the needs of hardware are for ensuring that Windows Phone users are getting a good experience. “Because you are adhering to a certain set of specifications, the performance of all Windows Phone devices is at a level that is acceptable to us.”